tions for Discussion 1. Why is marketing ethics a strategic consideration in organizational decisions? Who is most impor- tant in managing marketing ethics: the
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Question
tions for Discussion
1. Why is marketing ethics a strategic consideration in organizational decisions? Who is most impor- tant in managing marketing ethics: the individual or the firm’s leadership? Explain your answer??
1. Why is marketing ethics a strategic consideration in organizational decisions? Who is most impor- tant in managing marketing ethics: the individual or the firm’s leadership? Explain your answer??